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Simple pricing

Track every sale free. Go Pro for your AI coach, the Tax Center and unlimited AI: 7 days free. Or pay once and never again with Lifetime.

Free

$0

No payment details needed.

  • ✓ Unlimited sales, inventory and shows
  • ✓ Your W/L record and profit after fees
  • ✓ Whatnot and eBay imports
  • ✓ Coach's Insights and share cards
  • ✓ 25 AI actions a month, 10 card scans a week
7 days free

Pro

$6.58/month

billed $79 a year · save 34%

  • Unlimited AI chat, screenshots and talk-it-out
  • Unlimited card photo scans
  • Personal AI coach tips on what to buy and skip
  • A Monday recap of last week's Ws and Ls
  • The whole Tax Center: set-aside, 1099-K tracker and check
  • A year-end tax sheet for whoever does your taxes
  • Encrypted storage for your tax documents
  • Everything in Free, with no caps
Start your 7-day free trial

Try it free for 7 days. Cancel in one tap before then and you're never charged.

Pay once

Lifetime

$249 once

about 3.2 years of yearly Pro, then nothing more to pay

  • 👑 Every Pro feature, for as long as W/L Ledger runs
  • 🔁 No renewals, no subscription
  • 🚀 Every new Pro feature we add
  • 💸 Never think about the bill again
What you getFreeProLifetime
Track every sale
Sales, inventory, shows and trades✓UnlimitedUnlimited
W/L record, streaks and win rate✓✓✓
Profit after real fees, shipping and cost✓✓✓
Import from Whatnot, eBay and spreadsheets✓✓✓
Refunds matched, duplicates skipped✓✓✓
Whatnot inventory CSV export✓✓✓
Fill in card details✓✓✓
AI that does the typing
AI chat assistant25 a monthUnlimitedUnlimited
Import sales from screenshotsCounts toward 25UnlimitedUnlimited
Talk it out: say your sales, get rowsCounts toward 25UnlimitedUnlimited
Card photo scans10 a weekUnlimitedUnlimited
Get better every week
Coach's Insights and don't-buy list✓✓✓
Personal AI coach tips—✓✓
Monday recap of last week—✓✓
Achievements and share cards✓✓✓
Tax Center
How much to set aside for taxes—✓✓
1099-K tracker for every platform—✓✓
1099-K check against your ledger—✓✓
Sales tax collected, by state—✓✓
Year-end tax sheet (PDF + CSV)—✓✓
Encrypted tax document storage—✓✓
Your costNever$79/yr$249 once

Prices in U.S. dollars. Cancel any time; you keep Pro until the end of the period you paid for. Lifetime is one payment and never renews. Terms